The Internet Marketing Dream

Ok, time to totally change direction with some fun. After all, part of doing this business online is so that you can have fun too, otherwise you might as well go and stack shelves in your local supermarket. In fact, another part is being a little unpredictable. I also posted this, my first ever video incidentally, on my terrydidcott.com blog first, but thought it would be nice to include it here too.

Never let your competitors think they can anticipate your every move. I threw this together after some inspired work from Splork that got me thinking – there is always room for a funny video that takes the piss out of Internet Marketing gurus. Here it is:

Don’t take it too seriously now, will you!

Make Money from Long Term Competitive Keywords

After reading Lissie’s long post on What is a Long Tail Keyword? Keyword Identification for the New and Clueless, I was tempted to leave a huge comment, then common sense kicked in (ok, I had a duh moment), and I decided it would do more good posting it right here and sending a link to that post. Lis gains a link and I gain some content and a post on this blog that doesn’t get so many these days.

I was going to write about the personal success I had been having by targeting certain keywords in certain niches that have become rather profitable for me. In fact one of those keywords (or niches containing many related keywords) is exactly the type that most experts tell you to stay away from.

Yes, I foolishly (at the time) decided to go all out for a the weight loss niche and found just what the term “competitive niche” really means. Its a dog fight and took me well over a year to get my site to rank first page for its main KW, which is a slightly longer tail of “weight loss” but one that attracts almost 100k searches a month. It may at first seem a foolish thing to do, but when I looked at it from the perspective that it would make money for the long term, I realised that I had to go for it anyway, just to prove to myself that it was possible and that I could do exactly what I was told not to do. Yeah, I’m still a rebel!

I have to say this to anyone who is scared of taking on a big, competitive keyword:

DO IT!

Just don’t expect results for a bloody long time! But in the meantime go after lots of related very long tails in that niche and target a few other small niches to generate some income while you’re waiting for the big one to start to pay off. It will – and in spades – if you put in the work, as I have now found. I had to build a huge network of supporting sites and get links like they are going out of fashion, but it can be done. All the work is my own and I haven’t paid for any “tools” or software, I did not have to “join” anybody’s school or academy, and I did not buy a single link!

I did it all for free apart from buying domains and hosting. Yet I now have a page 1 ranked site that makes pretty damn good money in a highly competitive niche.

Does that make me an SEO expert? You decide.

What it does mean is that, with regards to SEO’ing a website into the top 10 results at Google and the other search engines for a competitive keyword or several, I know how to make it happen in the real world without having to call the “experts” to do it for me. In fact the knowledge that I possess and have actually used to get real results for myself, is no different from what the “experts” allegedly have. Probably more so, because I am using it to rank my own sites and making money that way.

I do not need to take money off noobs to show them how to do what I do.

That sets me apart from the “experts” who all too often feel they have to sell something to noobs or get them to buy into a monthly subscription for a marketing school that is supposed to show them how to advance in blogging for money, or list building, or copywriting to sell the same regurgitated garbage that their mentor’s are already selling, or any of the other mainstream Internet marketing techniques that work only for the chosen few and fail the vast majority of the people they are supposed to be helping while taking shamelessly their money for something that they will likely rarely ever profit from.

So who’s the real expert?

The one who pimps a portion of their knowledge to noobs to make money? Or the one who uses their knowledge to further his or her own websites in the SERPs to make money from the very search traffic that is looking for what your site is promoting?

There is no right way or wrong way to make money, because if you make money, then whatever you are doing is right for you. It may just not be right for whoever you are taking that money from, or it may be right of you are selling them something that they really need and what they were searching for in the first place. If that was knowledge on how to make money online, then you really should ensure that what you are selling them will in turn make them money and do what it says on the box.

Because if whatever you are selling does not fulfil its promise, then you have failed as an “expert” and should in turn be labelled a “scammer”.

This is the beauty of selling to search traffic (outside the MMO niche, at least) in that you are selling what people are really looking for, be it a washing machine, the latest cell phone, a megapixel camera, a movie DVD or a book on how to lose weight. These things do exactly what they say they do and the customer gets what they pay for because that’s what they wanted.

The website owner that sells this stuff, or promotes an affiliate program that earns them commission for sending visitors to the site that sells the stuff is the real Internet marketer. They are the real experts, because they are really doing it and really making money online from what they do and the knowledge they possess on how to do it. Its what I do and I sleep very well at night because of it.

Whatever you do, never give up!

Make Money The Honest Way Blog

How NOT to Make Money with Site Build It

This The Honest Way blog is getting its second post in a month. What’s going on here? I’ll tell you.

I love it when someone writes a review of a product or service that is hard hitting and honest, then all the affiliates and noob hangers on of said product come out in force to try to bully the writer with their side of the story, especially when they are only virtually spouting the company line.

Lissie called out Site Build It as a scam at her article that you can read here: Site Build It Scam along with all the troll comments from the so-called experts.

Ok, I’m not reviewing Site Build It here, nor am I saying whether it is a scam or not – plenty of people are already doing a great job of it without me adding fuel to the fire. I’m just raising awareness that if you take on a company like this with your own opinion of what it is, which in a free world is anyone’s prerogative, you should expect some defending to be done of that company, but what you should not expect is to be bullied and harassed by a bunch of nasty, ill-informed noobs.

So Lissie gets my full support here and I have a feeling that many other established marketers who do know what they are doing will likewise stand behind her and lend their support.

Incidentally, Vic has made one of his trademark videos with some real home truths about the alleged expertise of one of those know-it-all commenters here: Site Build It Noobs Are Funny. Hey Vic, hope you don’t mind the anchor to try outrank them for their own KW…

Anyway, good on ya Lissie!

Update: Looks like the heavyweights are all wading in now. Griz just posted this additional flame fanning post here: Site Build it – Don’t Buy It. So if you were actually contemplating spending $300 of your hard earned cash on a per year basis for a website that you could put together and host yourself for considerably less – after reading all this and all the additional info from the real experts (not the wannabe’s from the SBI forum) I’m willing to bet you won’t want anyone to know you were even considering signing up for Site Build It now!

The Honest Way

How to Make Money Link Building with WebSEO

Do you want to know how to make money link building? Better still, do you want to know what link building is, so you can make money the honest way from it? And if there were a solid, affordable way of building links to your website or blog, would you like to know all about it? Well, if the answer is yes to all three, pull up a seat, make yourself comfortable and I’ll tell you.

First of all, what do I mean by link building?

Link building, as I have doubtless explained at length in previous posts in this blog as well in one or two of my other “how to make money online” type blogs, is the process of obtaining relevant, keyword anchored, one way back-links to your website. You do that so your site’s authority grows as seen by Google and the other search engines. When your authority grows, your position in the search engines index will rise, eventually placing you at the top of page one for your main keywords. When that happens, you will attract a lot of organic search traffic to your site, which will, assuming your site is correctly set up, earn you money from your chosen monetisation method.

There are no hard and fast rules about link building, as it really depends upon the niche your site occupies and the keywords you are targeting. It depends upon how competitive your niche is and this is usually, but not always dependent upon the volume of search traffic those keywords attract on a regular basis. But that’s as deeply as I’ll explain niches and keywords for this post, as the real reason for it is to talk about how to make money link building. Or more especially, how to obtain sufficient back-links to make a difference to your site’s organic traffic levels.

Backlink Building

Traditionally, people obtained back-links to their site through the use of article directories, social bookmarking, forum posts, blog comments, web directories etc. Most of those methods are still as valid as they ever were, but they have been so diluted by spammers that Google doesn’t really give those links as much weight as they used to. Meaning you need other avenues of obtaining those all-important one-way, keyword anchored back-links that do still hold weight with the main search engines. These are best obtained from related blog posts where your link is placed in the content of the post. Its better if the blog itself already has plenty of SERPs authority to begin with, as this means it will pass on some of that authority in the link to your site.

But obtaining these high juice links is either difficult at best, or downright expensive if you choose to buy them. Ok, I just said a bad thing and will make amends. You should know that Google and the other top search engines do not condone the practice of buying (or selling for that matter) links to other sites as this is seen as attempting to game their system to artificially inflate your site’s SERPs authority, which in turn devalues the integrity of their search index.

Having made that point clear, you should also know something.

Your competition is buying links like there is no tomorrow and that is how they are staying at the top of the SERPs for their high power keywords and getting all the traffic and making all the money. If you do not compete on their level, you will never beat them. fact.

So the alternatives are not altogether palatable, but the harsh truth is you have to fight as dirty as your competition if you ant a slice of the same pie. Again, depending upon the competitiveness of yoru chosen niche, you will need to either spend a lot of money on buying links to overcome your competition, or spend years doing it the hard and (unfortunately) honest way and still maybe never getting there. So unless you’re prepared to settle for second best, you need a battle plan.

Another fact is that buying links is expensive and in some niches, beyond the pockets of mere mortals. There are other alternatives such as paid link schemes, but even these can work out expensive with a recurring monthly subscription that you have to keep up with or you’ll lose what links you have gained. Oh, didn’t you know that? Well now you do.

There is another alternative that takes an enormous amount of work, but will, in time, allow you to compete. That’s to build your own stable of supporting sites for your niche and try to dominate that way by using your supporting sites to link to your main money generating site. The downside is that you still need to get authority for those supporting sites and their number will often need to be in the several hundreds or even thousands for them to be truly effective. Oh, one other thing about that… it is also deeply frowned upon by the search engines to build and use a link farm to generate links to a website. So while I’m pointing out that it is an available option in the battle to beat your well equipped competition, I’m also saying that it is a no-no and you shouldn’t do it. At least don’t get caught, because the de-indexing of hundreds of sites that you may have put many hundreds of hours work into can be soul destroying…

Ok then. Where does that leave us?

Traditional methods of obtaining free links just doesn’t have the effect you need to overcome your competition any more (your competition are probably the ones who spammed the living daylights out of them already).

You can’t buy links because Google says you can’t (even though your competition seems to be able to do it with abandon and get away with it) and you probably can’t afford them in any case.

You can’t build your own link farm of supporting sites, because Google says you can’t (even though you can bet your competition has their own enormous link farm that seems to pass under the radar) and even if you did, it would take many months of hard work to start seeing any results.

You can’t buy into paid link schemes because Google say you can’t (even though your competition almost certainly does… again, without getting caught) and their ongoing expense makes them a big commitment to make for the average person. They also require you to write the original articles that will be submitted to the network of sites yourself, which is time consuming in the extreme.

So what’s left?

WebSEO

What’s WebSEO? This is a compromise for people who can’t afford to pay the recurring monthly subscriptions to the paid link services. It gives you a one-shot at producing a big cache of links from one, two or more of the major link building services for a one-off fee.

The benefits are obvious and some not so obvious but of great importance. The obvious benefits are that you get a guaranteed batch of keyword anchored back links from authority sites for any campaign you are currently working on for a one-off fee, rather than having to pay for the monthly subscription. But it gets better. You don’t have to write any articles. Saving you a heap of time.

Maybe less obvious but of vital importance is that if you were to sign up for one of the monthly services and place your links and then cancel your subscription, your links disappear with your subscription. This doesn’t happen with WebSEO.org. Once your one-off submission is accepted, the links get placed and they stay in place for good. I’d say that is a major benefit, wouldn’t you?

Does it work?

Yes. I can personally confirm that a website of mine that was nowhere in the SERPs climbed to page one in Google’s main data centre for a relatively competitive keyword in the weight loss niche within just two weeks of using the service. It absolutely works.

Please use the link above to head over to the site and see for yourself. Its not an affiliate link, so I’m not actually making anything from this. I just wanted to give you the heads up that it is there for anyone who needs it to use.

You will need to sign up for it, which is free. This allows the Admin to verify you are not a spammer, as they don’t want any of that messing up the works of what is destined to be a very highly sought after service for those who do not want to commit to an expensive monthly subscription service.

Once you’ve been approved, you simply log-in, then click on the link service you require from their list of alternatives and pay via PayPal. You submit the keyword anchored links you want to promote and they go away and do the rest. Simple!

You can use this system as little or as often as you need, when ever you need it. No strings attached, no on-going fees, no article writing and no worries. How bad is that?

So give it a try. What are you waiting for?

Terry Didcott
The Honest Way